Middle East Tourism Growth UAE and Saudi Arabia Set to Capture 190 Million Annual Visitors by 2040

Post Published December 17, 2024

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Middle East Tourism Growth UAE and Saudi Arabia Set to Capture 190 Million Annual Visitors by 2040 - Saudi Airlines Adds 25 New Routes from Riyadh and Jeddah for Winter 2024





Saudi Airlines is adding 25 new routes from Riyadh and Jeddah for Winter 2024, a move that should noticeably improve flight options in the region. These new connections are aimed at destinations across Asia, Europe, and Africa and should make travel to the Middle East easier. This airline expansion is part of a larger national effort to turn Saudi Arabia into a leading tourist hub and aligns with the Vision 2030 program. With both the UAE and Saudi Arabia aiming for a combined 190 million yearly visitors by 2040, increasing flight options is seen as a key part of that plan.

Saudi Airlines' decision to add 25 new routes signals a calculated shift in aviation, possibly transforming Riyadh and Jeddah into significant international transit points, potentially reducing air traffic pressure on hubs like Dubai. These new routes might cut down travel durations to popular spots in Asia and Europe, appealing to business travelers who often deal with circuitous journeys or long stopovers. Competitive pricing on these new routes could uncover substantial cost benefits for travelers, especially when compared to previously expensive, limited direct routes to many cities from Saudi Arabia.

Travelers out of Jeddah and Riyadh will gain access to a broader range of food options, as each new destination offers a wide selection of cuisines from street snacks to gourmet meals, enriching the travel experience. The selection of new routes suggests an emphasis on expanding tourism and business markets, fitting with Saudi Arabia’s Vision 2030 agenda which seeks economic diversification beyond oil. Furthermore, this expansion could open up connections to smaller, less-known cities with tourism potential for travelers looking for more alternative experiences.

Frequent flyers could see improved mileage and points earning from these increased route choices, speeding up upgrades or free flight awards for those who regularly travel between Gulf countries and beyond. This expansion is also likely to make travel for Hajj and Umrah pilgrims more efficient, given the timing of these new routes for winter 2024. As flight connections improve, global hotel chains might increase partnerships, leading to travel package deals combining flights and accommodation. Finally, by offering direct flights to areas previously underserviced, the airline could draw a segment of business travelers attending global business and trade events, helping increase Saudi Arabia's appeal as a center for international business activity.

What else is in this post?

  1. Middle East Tourism Growth UAE and Saudi Arabia Set to Capture 190 Million Annual Visitors by 2040 - Saudi Airlines Adds 25 New Routes from Riyadh and Jeddah for Winter 2024
  2. Middle East Tourism Growth UAE and Saudi Arabia Set to Capture 190 Million Annual Visitors by 2040 - Dubai Tourism Tax Revenues Jump 400% After Record Hotel Occupancy
  3. Middle East Tourism Growth UAE and Saudi Arabia Set to Capture 190 Million Annual Visitors by 2040 - Abu Dhabi Opens New Midfield Terminal Adding 45 Million Passenger Capacity
  4. Middle East Tourism Growth UAE and Saudi Arabia Set to Capture 190 Million Annual Visitors by 2040 - Saudi Visa Rules Simplified With 96 Hour Transit Visa Program Launch
  5. Middle East Tourism Growth UAE and Saudi Arabia Set to Capture 190 Million Annual Visitors by 2040 - Etihad Airways Launches New Direct Service to Bangkok and Singapore
  6. Middle East Tourism Growth UAE and Saudi Arabia Set to Capture 190 Million Annual Visitors by 2040 - Al Ula and Red Sea Project Open First Wave of Luxury Hotels

Middle East Tourism Growth UAE and Saudi Arabia Set to Capture 190 Million Annual Visitors by 2040 - Dubai Tourism Tax Revenues Jump 400% After Record Hotel Occupancy





Middle East Tourism Growth UAE and Saudi Arabia Set to Capture 190 Million Annual Visitors by 2040

Dubai's tourism tax revenues have jumped 400%, driven by record hotel occupancy. This boost reflects a strong rebound, and a 19.4% growth year-over-year and 17.15 million international overnight visitors in 2023 with a solid marketing push and well-timed easing of travel rules. The surge in occupancy means more money not just from hotel stays but from the associated taxes travelers pay. This revenue jump shows the return of travelers confidence to the city.

The wider Middle East is expected to see massive growth with projections of about 190 million yearly visitors by 2040 for the UAE and Saudi Arabia combined. This growth is likely from investments in new infrastructure, more varied tourism choices, and big events happening in the region. These combined efforts will surely make the region a popular travel choice, further adding to economic growth from travel spending. It remains crucial though for these regions to adapt and innovate as travel trends change and competition from other regions intensifies.

Dubai's tourism tax revenues have jumped 400%, primarily from record high hotel occupancy rates, some months peaking at 95%. This surge is further fueled by a considerable uptick in average room rates across the city, some areas seeing a 30% increase. Interestingly, the increased traffic has been assisted by a rise of budget airlines that have made travel to Dubai more accessible to new markets which then translates into more tourists and thus higher tax income for the emirate. Furthermore, domestic visitors now make up a decent fraction of total tourists, giving the city some occupancy stability outside of traditional travel seasons.

Dubai's approach to tourism includes tech innovations. They have personalized travel experiences using AI to increase visitor satisfaction and likely generate more return visits, adding to tax revenue growth. The local authorities also offer incentives for longer stays, which pushes tourists to engage with more services and contribute more to tax revenue. The expanding culinary scene in the city has driven food tourism while the luxury segment maintains a loyal clientele of high net worth visitors spending premium cash, both which greatly enhance the tax contributions.

Strategic partnerships between airlines and tourism agencies, and a growing number of international events, are essential to Dubai’s marketing efforts. This strategy has helped bring in high visitor numbers with corresponding tax revenues as attendees come to see the city. The overall economic effect of a city heavily investing in and diversifying its tourism experiences seems to be paying off.



Middle East Tourism Growth UAE and Saudi Arabia Set to Capture 190 Million Annual Visitors by 2040 - Abu Dhabi Opens New Midfield Terminal Adding 45 Million Passenger Capacity





Abu Dhabi's new Midfield Terminal began operations recently, and the sheer scale of this project is noteworthy. The facility, covering 742,000 square meters, can now process 45 million passengers each year. This more than doubles the previous capacity of the airport. The terminal is equipped to handle a substantial 11,000 passengers hourly and manage 79 aircraft simultaneously. It’s designed to elevate Abu Dhabi as a major transit point on the world stage. Given projected growth in the region with a combined 190 million yearly visitors for UAE and Saudi Arabia by 2040, the terminal will need to meet growing passenger volume. With an expansion of airport capacity and more routes planned from various carriers, it will certainly change traveler options in the region.

Abu Dhabi's newly opened Midfield Terminal has increased the airport's annual capacity by a significant margin, with space to accommodate 45 million more travelers. This expansion should significantly support the UAE’s ambitions to boost its tourism sector, and to foster greater connections for those travelling around the world. The terminal incorporates advanced tech, particularly in areas like security and passenger check-in, potentially establishing benchmarks for airport operations worldwide.

The Midfield Terminal opening will likely result in an increase of international airlines choosing Abu Dhabi, possibly fostering competition and reduced flight costs, improving the choices for travelers flying in and out of the area. As a consequence of the new terminal, direct flight options should noticeably increase, possibly leading to quicker travel to destinations in Asia, Europe, and Africa. The food choices inside the terminal should include both local and global dining options, tapping into the demand for varied culinary experiences from the travelers.

The terminal’s geographic positioning is set to make it an important transit point, enabling travelers from different regions to seamlessly connect with international flights. This expansion will likely lead to new package deals that combine flights, accommodations, and various activities from travel agents. Furthermore, the development should introduce many new jobs in hospitality, retail and other services as a consequence. The terminal also has been developed to enhance the traveler’s experience with upscale lounges and wellness areas targeting both business and casual travelers alike. It should implement new digital innovations such as biometric screenings to expedite transit times for travelers.



Middle East Tourism Growth UAE and Saudi Arabia Set to Capture 190 Million Annual Visitors by 2040 - Saudi Visa Rules Simplified With 96 Hour Transit Visa Program Launch





Middle East Tourism Growth UAE and Saudi Arabia Set to Capture 190 Million Annual Visitors by 2040

Saudi Arabia now offers a 96-hour transit visa, making it easier for travelers to experience the country during layovers without the usual visa hassle. This free visa lets travelers spend up to four days exploring, and the application is done online after booking flights with Saudia or Flynas. This move supports Saudi Arabia's plan to draw 100 million tourists by 2030, improving access for visitors. Coupled with UAE efforts, these initiatives aim to position the Middle East as a major travel destination, targeting a joint total of 190 million yearly tourists by 2040. With its mix of cultural sites and modern experiences, the kingdom expects to attract many tourists curious about its attractions.

Saudi Arabia has recently introduced a streamlined 96-hour transit visa, a move that drastically changes how travelers can interact with the country during layovers. This policy facilitates quick visits, potentially increasing the number of travelers who choose to explore the kingdom. It seems likely that this change will be reflected in higher average daily visitor numbers.

A positive consequence for travelers might be reduced airfares, especially on new routes launched by Saudi Airlines. The increased flight capacity from the airline's recent expansion is likely to push prices down compared to the past situation when travelers faced indirect routing with multiple stops. Some initial analysis seems to indicate that direct routes can be substantially cheaper.

This new transit visa program also strategically repositions Saudi Arabia as a viable stopover option for long-haul international flights. Rather than always routing through hubs elsewhere in the region, it's quite possible to see changes in traditional travel patterns, leading to new types of stopover trips. There is a significant potential to see growth in transit tourism based on this.

Recent projections indicate that the Middle East is quickly turning into a major air travel market, with potential passenger counts predicted to grow to around 400 million annually by 2040. The simplified visa process could give airlines a major opportunity to capitalize by adding routes and frequency, and to expand their networks to cater to this.

There is a chance this streamlined transit visa can lead to interesting side effects, such as specialized culinary tours that give visitors a chance to taste local dishes in the limited time. Studies already show food is a major motivator for travel. One might see pop-up restaurants near transit points.

The demand for premium class airline seats might also increase with this simplified process. It is logical to expect that airlines might see more premium class or upgrades booked, as short breaks could become popular among more affluent travelers who are attracted by this system.

Hotels could see a clear boost in bookings from transit passengers as a consequence of the 96-hour visa program. Recent data highlights that short-stay travelers generally tend to spend well on lodging and meals which provides a very welcome boost to local economies.

The transit visa process could accelerate implementation of smart technologies at airports. Innovations like digital onboarding and faster security are already becoming essential for managing such a large influx of transit passengers who value speed, convenience and security.

There could be special fare promotions by international airlines targeting those holding the short transit visas. One might expect to see airlines offer better pricing and perks for brief stays to attract more passengers who would usually pass through.

Travel agents might need to offer tailored packages for quick visits, giving fast experiences of key attractions in under four days. Based on early feedback, such curated transit tours have substantial revenue potential for tour operators who focus on such travelers.



Middle East Tourism Growth UAE and Saudi Arabia Set to Capture 190 Million Annual Visitors by 2040 - Etihad Airways Launches New Direct Service to Bangkok and Singapore





Etihad Airways is boosting its Asian network with new direct flights to Singapore, scheduled to commence on February 1, 2025. This route will feature the Airbus A380, a large and luxurious aircraft. Simultaneously, Etihad is expanding its Bangkok services to three daily flights, increasing the total weekly flights to Thailand to 41, including 20 flights to Phuket. This expansion shows a clear effort by the airline to address increasing travel demand in Southeast Asia, for both leisure and business. This aligns well with the broader Middle East strategy of the UAE and Saudi Arabia, which is focused on achieving 190 million yearly visitors by 2040, suggesting the region is looking to air travel as a major growth driver.

Etihad Airways has initiated new direct routes to Bangkok and Singapore, aiming to improve flight network efficiency through higher frequency and fleet consolidation. These additions should also increase load factors, a key element for airline profits. Research typically connects a 75% or more load factor with better financial results. In the Middle East's busy air travel scene, the direct routes may trigger price wars, possibly cutting fares up to 20% on certain routes as airlines compete for passengers.

For travelers in the UAE, the service offers more convenient, non-stop travel, removing the need for layovers which generally extend journey times and associated costs. This new connectivity could act as a catalyst, potentially attracting more companies to setup offices in these cities; better air access often translates into more overseas investment in the destinations.

Both Bangkok and Singapore rank high as tourist spots; studies show that each 1% increase in international visitors often boosts hotel stays and revenue from tourism proportionately. Frequent flyers are likely to accrue more miles from the expanded routes to Bangkok and Singapore, positively influencing their rewards programs and travel cost effectiveness. Culinary travel could benefit, with travelers sampling local foods; research suggest that about 30% of a traveler's budget is often spent on culinary adventures.

More frequent air travel should also help show off Middle Eastern culture in Southeast Asia. With visitor movement, cultural interactions might benefit local areas and help people better understand each other. The use of technology such as digital boarding passes and real-time flight updates, also, is expected to improve travel on the new direct routes. Streamlined airport services seem to be a driver for reduced perceived travel time and increased traveler contentment according to published analyses.



Middle East Tourism Growth UAE and Saudi Arabia Set to Capture 190 Million Annual Visitors by 2040 - Al Ula and Red Sea Project Open First Wave of Luxury Hotels





Al Ula and the Red Sea Project are initiating a significant shift in Saudi Arabia’s luxury travel sector, marked by the launch of premium hotels like the Six Senses Southern Dunes and Nujuma, a Ritz-Carlton Reserve. These openings not only introduce well-known hotel names, but also look to entice high-end travelers to explore the region’s impressive natural and ancient sites. As Saudi Arabia pursues an ambitious target of 190 million annual visitors by 2040, these luxury properties will likely offer distinctive experiences, mixing exploration with relaxation along the beautiful Red Sea shoreline. Additionally, with the Red Sea International Airport now in operation, improved flight options are projected to stimulate both national and international visitor numbers, supporting the broader Vision 2030 plan to diversify the nation’s economy.

The inaugural luxury hotels are now open in the Al Ula region and within the Red Sea Project, key elements of Saudi Arabia’s push to grow its tourism sector. The Red Sea development, located along the coast, is set to become a luxury travel spot, aiming to attract its first visitors. Meanwhile, Al Ula, with its historical and natural appeal, is also seeing increased luxury accommodations, solidifying its position in Saudi Arabia’s broader tourism aims.

These developments are connected to Saudi Arabia’s Vision 2030 plan, seeking to expand tourism income and infrastructure to host up to 190 million annual visitors by 2040. Both the Red Sea and Al Ula developments are expected to offer new job opportunities and boost local economies, thus setting the region up as an attractive spot for upscale visitors. As the UAE and Saudi Arabia continue to spend on their tourism sectors, a focus on high-end experiences is changing the hospitality landscape in the Middle East.

The Al Ula archaeological site features the Nabatean Madain Saleh, dating back to the 1st century AD. It is considered an "open-air museum", showcasing ancient architecture that appeals to both historians and tourists. The Red Sea project aims to transform a large 28,000-square-kilometer area into a major tourism destination. This includes over 90 islands, most untouched, and is known for its vast marine biodiversity, with over 1,200 fish species and coral reefs. This region has great ecological appeal for diving and wildlife enthusiasts.

Direct flights to Al Ula are on the rise and with new routes, it appears travel time to the area may be cut in half, improving access for global travelers. Temperatures along the Red Sea coastline stay at about 30 degrees Celsius year round. This makes the area an option for visitors year-round, especially for those seeking warmth during the winter months.

Cultural immersion in Al Ula is emphasized through traditional crafts like pottery and weaving, aiming to enhance tourist experiences. Luxury hotels in Al Ula cater to different budgets, from high-end hotels to guesthouses that provide options for cost-sensitive travelers. The Red Sea Project hopes to create nearly 70,000 jobs. Tourism-related jobs are known to improve community engagement, helping the local economy by supporting local business, therefore potentially driving investments.

Culinary tourism is a focus in Al Ula, where new hotels are emphasizing local ingredients and Saudi dishes. Data suggests the local food greatly enhances the traveler's spending and overall experience. Modern planes like the Boeing 787 and Airbus A350, are expected to lower flight carbon footprints, helping airlines offer lower prices with fewer operating costs. Finally, flight search data to Saudi Arabia including Al Ula have risen substantially by 150% yearly, showing that many tourists are exploring options outside of the main Middle Eastern destinations.


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