Air France’s Unexpected Policy Change No More Free Amenity Kits in Premium Economy Starting March 2025

Post Published January 10, 2025

See how everyone can now afford to fly Business Class and book 5 Star Hotels with Mighty Travels Premium! Get started for free.



Air France's Unexpected Policy Change No More Free Amenity Kits in Premium Economy Starting March 2025 - French Flag Carrier Cuts Long-haul Premium Economy Benefits





Air France is altering its long-haul premium economy product by dropping free amenity kits beginning March 2025. This action is part of a larger shift in the airline industry where airlines are re-evaluating what perks they provide due to changes in the market. Premium economy has usually meant a step up from the usual economy, with things like larger seats and meals that are higher quality. Now that free amenities are being removed, this may make people wonder if paying extra for the 'premium' experience is still worth it. Passengers may need to rethink if they should choose this class as the airline focuses on managing its costs. This might hurt the attractiveness of their premium economy option.

Air France is set to change its long-haul premium economy service, starting in March of next year. Specifically, free amenity kits will be a thing of the past for passengers in that cabin class on longer routes. This action seems a bit out of step given the current standards of service.

The move towards trimming perks from premium economy travel is a curious development across airlines in general. It feels as if companies are balancing their need to reduce expenses with a desire to keep customers happy, but it raises questions about how this equilibrium is achieved. Historically, premium economy was seen as a mid-way point between a standard and a high-end flight experience but increasingly this is being tested.

What were once seen as luxury gestures in the form of free kits, are now almost expectations of flying premium. By ending this offer, it begs the question as to how other features will evolve. Airlines constantly watch metrics to understand what makes passengers happy and removing such features could lower their scores in this area. It does seem that the traditional idea of comfort on long journeys seems to be shifting now, a bit too abruptly.

Given the various costs associated with amenity kits, there could be funds going into other, but less visible, areas of flight improvements, like entertainment options for example, or they simply look at overall cost cutting measures. The current air travel trend is that travelers are opting for a better price rather than better service. This means it is a competitive environment which traditional carriers struggle to adapt to.

It feels like the airlines are attempting to discover the bare minimum for premium service with travelers willing to buy up to those minimums. It may end up meaning that amenity kits are becoming another thing that needs to be bought on the fly. Premium economy seems to be becoming increasingly popular with more and more airlines seeing success there but this may be short lived as these changes in service are made.

What else is in this post?

  1. Air France's Unexpected Policy Change No More Free Amenity Kits in Premium Economy Starting March 2025 - French Flag Carrier Cuts Long-haul Premium Economy Benefits
  2. Air France's Unexpected Policy Change No More Free Amenity Kits in Premium Economy Starting March 2025 - Which Routes Are Affected By Air France's New Amenity Kit Policy
  3. Air France's Unexpected Policy Change No More Free Amenity Kits in Premium Economy Starting March 2025 - Business Class Amenity Kits Stay Unchanged While Premium Economy Loses Out
  4. Air France's Unexpected Policy Change No More Free Amenity Kits in Premium Economy Starting March 2025 - Air France Premium Economy Price Changes Expected After Service Reduction
  5. Air France's Unexpected Policy Change No More Free Amenity Kits in Premium Economy Starting March 2025 - Alternative Airlines That Still Offer Free Amenity Kits In Premium Economy
  6. Air France's Unexpected Policy Change No More Free Amenity Kits in Premium Economy Starting March 2025 - Air France's Premium Economy Rebranding What Other Changes Are Coming

Air France's Unexpected Policy Change No More Free Amenity Kits in Premium Economy Starting March 2025 - Which Routes Are Affected By Air France's New Amenity Kit Policy





Air France's new amenity kit policy, starting March 2025, means free kits are gone for Premium Economy travelers on all flights. The airline is moving to eco-friendly kits for its La Première and Business classes but leaving Premium Economy passengers without freebies. This begs the question about whether paying for this class is worth the cost anymore and if people will still find it attractive. Passengers will need to plan ahead for their trips without these provided extras, as they often contain needed toiletries, and this may impact how they travel. This policy change seems to be another sign that airlines are trying to cut costs while re-evaluating what premium travel means to the consumer. With more people looking for the cheapest option above comfort, what "premium" even means is changing, and this might mean that travellers will need to rethink their usual choices when booking a flight.

The routes affected by Air France's change in policy on amenity kits primarily involve their long-haul premium economy services. This affects destinations like New York, Tokyo and Johannesburg, requiring passengers on these routes to adjust to the absence of complimentary kits. Given these kits are likely costing the airline somewhere between 5 to 15 dollars per kit, they will achieve quite large savings over the year, which runs into millions, based on the large number of passengers.

Interestingly though, in recent years we have seen a rise of 20% in demand for Premium Economy despite the cutbacks. Travelers still seem to be finding it a worthwhile alternative to business class. In general, this is part of a larger trend in the airline revenue models that is showing a move towards separating services from the ticket price. This approach can lead to price unbundling which will offer travelers flexibility, but also makes it difficult to assess the total cost upfront.

These types of amenity kits date back to the 1980s, when they were introduced as a way for airlines to distinguish themselves. This change in policy could suggest a return to more basic service, which is a somewhat of a step backwards in my view. From traveler surveys, we know that more than 60% of those choosing premium economy value amenity kits as being an important part of their experience, so they are unlikely to be happy to see that disappearing.

Other airlines like British Airways and Lufthansa have also made similar reductions, which is indicating a trend across the industry. However, airlines might try to counteract these cost savings by investing in digital services. It appears that about 40% of people are now focusing on a lower ticket price rather than a better service. The airline is therefore rethinking how the service is structured.

One additional effect might be the possibility to upsell premium amenity kits at a higher price, which will be additional revenue to the airline and tap into travelers who are happy to pay extra for the additional comfort.



Air France's Unexpected Policy Change No More Free Amenity Kits in Premium Economy Starting March 2025 - Business Class Amenity Kits Stay Unchanged While Premium Economy Loses Out





Air France’s choice to stop giving free amenity kits to Premium Economy travelers beginning in March 2025 signals a real change in how the airline sees customer service. Business Class passengers will still get their free kits, but taking them away from Premium Economy raises questions about whether paying extra for this class is really worth it. As airlines focus on saving money, the difference between economy and premium options is getting smaller. This may lead people to wonder if the extra cost of Premium Economy is truly justified. This change reflects a general trend where comfort and service are being cut in favor of saving money. As travelers get used to these new realities, the future of premium travel might depend on how airlines decide what “premium” actually means.

Air France's decision regarding amenity kits sees a curious split in policy. While Business Class passengers continue to receive their kits unchanged, those in Premium Economy will not, beginning March 2025. It appears that the airline is making very targeted choices about where to save money, as these kits are not cheap to provide. There seems to be a shift underway, as premium economy sees a reduction in certain services, even though demand is up.

The cost of each kit might seem minimal, but the total for an airline across many flights can be considerable. These savings likely provide funds for other areas of the airline’s operation. The elimination of the kits seems to contradict the historic role of these packs, as it’s a retreat from offering a better level of service. It also appears to show that the current market trend prioritizes low costs over more amenities, as we're seeing a 20% increase in people flying premium economy, despite some reductions in offerings.

This policy also means travelers might need to do more planning ahead of their journey to bring their own travel necessities. The change could suggest airlines are simply reducing services across the board. As some travelers place great value on these free kits, their disappearance could impact brand loyalty. It is very likely that this kind of service will simply be charged as a premium extra, leading to less visibility over the real price for the traveler.

Other airlines have also decided to remove these amenities. There also appears to be a move to digital services instead of actual objects that travellers can feel and touch. Airlines might also be able to tap into the segment of travellers willing to pay extra for premium kit options, thereby boosting airline revenue, by offering this as an add on to premium economy. The absence of the amenity kit, although small in its impact, may subtly make the experience less 'premium' than in the past and have a negative psychological impact on how travelers feel about premium economy, as we all like free gifts, even small ones. However, the focus does now seem to be more on the bottom line for the airline rather than enhancing the premium experience.



Air France's Unexpected Policy Change No More Free Amenity Kits in Premium Economy Starting March 2025 - Air France Premium Economy Price Changes Expected After Service Reduction





Air France is set to adjust prices for its Premium Economy, as these prices will fluctuate as the services are cut in 2025. As of March, free amenity kits will no longer be given to passengers in Premium Economy, which makes one wonder what the real value of this cabin class will be. The airline seems to be adapting its services due to increased operational costs. As prices are set to go up further due to anticipated tax hikes, travelers will need to re-evaluate what is worth it. It’s a shift in how things work across the airline sector, where trying to cut costs has a direct impact on what standard of service is offered. The current trend is clearly that price is more important than comfort, which means airlines are constantly needing to adapt to changing needs.

Air France is making adjustments to its Premium Economy service, with price changes likely to happen due to cuts in service. This comes after the airline decided to stop offering free amenity kits to Premium Economy passengers, beginning March 2025. Pricing and service quality are changing because of bigger issues in the airline business. This is where companies look at their services due to changing operations and market issues.

Removing free amenity kits is expected to affect how passengers feel about their travel. These kits usually have important items that make long flights more comfortable. These changes are leading to discussions among frequent travelers about the real value of Premium Economy versus other cabin classes, specifically when considering new costs and the seeming drop in service quality. These policy changes point to a shift in the approach of Air France’s Premium Economy, where they are trying to balance running efficiently with customer expectations based on what is happening in the travel sector.

The worldwide market for airline amenity kits is thought to be more than $500 million each year. This large market shows that airlines take passenger expectations of comfort seriously. So cutting these kits suggests a shift in how they view service standards. On average, airlines spend about $5 to $15 on each amenity kit. These costs can become quite large across many flights. For Air France, stopping the distribution of kits could save them millions every year. Research also suggests that over 60% of travelers consider amenity kits an important thing in their overall flight experience. Taking away these kits from Premium Economy could make some passengers unhappy and also have an effect on brand loyalty. The airline industry is increasingly moving towards unbundling services from the ticket price. This means that important extras like amenity kits are now being separated from the main ticket costs and they could charge for these extras while also trying to appeal to people who want lower costs.

Amenity kits have been part of air travel since the 1980s, originally they were created to make one airline seem different than another. Taking these kits away may mean that customer service standards are falling, showing a general trend of wanting to save money. Business Class passengers still getting these kits, while those in Premium Economy do not, brings up questions about the perceived worth of Premium Economy and may lead to people reassessing their decision. Despite less on offer, Premium Economy has seen about a 20% increase in demand in recent years. This implies that people see this class as a good choice instead of Business Class, though the whole value structure may get confusing. Passengers may have to adapt their usual routine and take their own amenity kits for these longer journeys. This could also add complexity to preparing for flights. Many other airlines like British Airways and Lufthansa, have also decided to cut down on amenities. This trend through the industry suggests that this is a collective shift in balancing cost management with what customers want. Air France might decide to sell better amenity kits to customers willing to pay extra for a better service. This could make the entire experience more variable, where the real value of extra services is subjective.



Air France's Unexpected Policy Change No More Free Amenity Kits in Premium Economy Starting March 2025 - Alternative Airlines That Still Offer Free Amenity Kits In Premium Economy





As Air France moves to stop giving out free amenity kits in Premium Economy from March 2025, passengers are looking around for other airlines that still offer these small but useful extras. Some airlines, like Turkish Airlines, offer kits in vinyl bags on specific long routes, and EVA Air has reusable and rather stylish kits containing items like eye masks and toiletries in their premium section. Delta provides similar personal care kits with lip balm and eye masks in their premium section. Travelers who find these things important should maybe check out British Airways, Singapore Airlines, or Qantas as they continue to offer such amenities in Premium Economy. In an industry where airlines are increasingly looking to cut costs, finding airlines that still offer good service even in premium economy, will matter to some. As the idea of what "premium" travel means evolves, these alternatives may be a better way of making long distance travel more comfortable.

Following Air France's move to discontinue free amenity kits in Premium Economy, travelers seeking these comfort items might want to explore alternatives. It seems while some airlines are downgrading this perk, others are holding firm, at least for now.

For example, Turkish Airlines stands out, offering these kits, but inside a rather basic vinyl bag on longer flights. In contrast, EVA Air seems to emphasize style, providing its Premium Economy passengers with reusable kits that include things like eye masks, socks, dental supplies, earplugs, and even lip balm and face cream. Delta's "Premium Select" also offers self-care amenity kits as they call them, stocked with essential items like eye masks and lip balm.

Interestingly, while the focus has been on Premium Economy, there are some airlines providing amenity kits in the regular Economy class on longer journeys, though this seems less typical as the kits are generally more closely associated with higher cabin classes. The content of these kits is generally standardized and includes items such as toothbrushes, skin creams, earplugs, and sleeping masks. It looks as though many airlines view these as important, although Air France does not seem to share that view.

Another interesting example is Qantas which is planning to add separate Premium Economy cabins onto some of its planes like the Boeing 787 Dreamliners, Airbus A380s, and A350s, starting sometime in 2025. The trend appears to show that while the amenity kits are a point of competition, they do represent some financial impact to the airline, since they often feature brand-name products.

Airlines will always look for ways to differentiate their Premium Economy services which they do by giving exclusive cabin sections which will offer fewer seats, with better recline and other things, which all comes at a cost. Air France however is clearly choosing a different route in this case and has decided that these extras are simply costing too much. They are focusing on costs over perceived comforts and this strategy shift could change how passengers view this cabin class. The cost savings will be millions of dollars per year.



Air France's Unexpected Policy Change No More Free Amenity Kits in Premium Economy Starting March 2025 - Air France's Premium Economy Rebranding What Other Changes Are Coming





Air France is giving its Premium Economy section a new name, just calling it "Premium," which suggests they want to give the impression of a more luxurious way to travel. This updated section will have better seats that recline more, with more room, plus new entertainment, like 4K touchscreens. But even with these improvements, they've also announced that free amenity kits will no longer be available after March 2025, so now people are wondering if it’s really worth it. As the airline looks at ways to save money while keeping customers happy, travelers might have to think again about how attractive Premium Economy is given these changes.

Air France is renaming its "Premium Economy" cabin to simply "Premium," a move that's not just about semantics but also involves some cabin redesigns. Think wider seats, more recline (124 degrees), and the kind of large touchscreens (13.3 inches, 4K) that might make the inflight entertainment feel like a decent upgrade. The airline claims that these changes, affecting the bulk of its long-haul planes (all 80 of them by the end of next year), are about creating a more upscale vibe and moving past basic economy. They are now pushing the Michelin-starred dining experience on Paris flights, alongside selections of French drinks, which does seem to provide a notable difference in quality from the old offering.

However, while the name change might sound good on paper, and there are some improvements, there’s a curious detail: beginning March 2025, free amenity kits are disappearing from the Premium cabins. This move is an odd choice, given all the talk of upscale enhancements. It begs the question of how this impacts what it truly means to call the cabin ‘premium’ when things that would have previously been provided are simply no longer there. This suggests a somewhat calculated approach: enhance a few key elements but remove some of the perks, potentially as a way of offsetting the costs of upgrading some of the seats and entertainment. This may also be seen as a way of making passengers view the lack of the small comfort items less and focus on the large screen instead. This feels like a rather strange balancing act.

See how everyone can now afford to fly Business Class and book 5 Star Hotels with Mighty Travels Premium! Get started for free.